Blog posts related to Business Insights

Four Reasons Your Company Letterhead Design Should Pop!

Jo Sabin - Monday, December 1, 2014

You might not realize it, but a letterhead is more than just a blurb at the top of a page. It contains everything your customers need to know about your business, conveyed in combination of your company name, logo and contact information. Having so little space to establish the message of your business means that a coherent design approach to your company's stationery is invaluable. Here are four important reasons your company letterhead should pop. Read more

Why Small Business Should Start Crowdsourcing Branding and Graphic Design

Jo Sabin - Friday, November 28, 2014

This article provides four compelling reasons for startups, small businesses and entrepreneurs to crowdsource creativity, specifically graphic design and branding assets.  Read more

5 Visual Design Trends Brand Managers and Designers Should Embrace Now

Jo Sabin - Thursday, November 13, 2014

Breaking away from the every-day and creating an outstanding campaign is far more achievable when graphic designers and brand managers are in the loop with current trends. A close look at the most successful ad and web designs since the start of the year reveal five key trends to embrace now: real-life photography, motion video graphics, flat page designs, soft colour schemes and bold, textured fonts. Get the low down on top trends here! Read more

3 Simple Ways To Grow Your Small Business

Jo Sabin - Thursday, October 30, 2014

DesignCrowd's Chief Marketing Officer Dan Ferguson shares three simple ways to grow your small business. In a nutshell, it's all about referrals and social media. Get practical tips and suggestions about how to implement this strategy. Read more!  Read more

The 10 Decisions You Will Make When Designing Your Logo

Jo Sabin - Friday, October 24, 2014

What do companies need to look out for when designing logos to represent their brands? Canadian designer Dalveer Mann on DesignCrowd shares ten tips. Read more

7 logos that should have been crowdsourced

Jo Sabin - Thursday, October 23, 2014

In this article, I’m going to show you 7 logo fails from 2012 where the brand, marketer or head honcho missed the “crowdsourcing is hot right now” memo (and where the logo fail might have been avoided if the project had been crowdsourced). Read more

How To Create a Visually Inspiring Workplace

Jo Sabin - Wednesday, October 15, 2014

Working at a startup, I know how important it is to use budgets efficiently, so here are some easy, cost-effective graphic design ideas that can create a great place to work and foster a great company culture and a productive workplace. Read more

3 Good Reasons You Should be Protecting Your Logo With A Trademark

Jo Sabin - Thursday, September 11, 2014

In this guest post by MyCorporation CEO Deborah Sweeney, you'll learn 3 reasons why you should trademark your logo to protect your business. Read more

How to Make Your Business Blog Successful

Clancy Clarke - Thursday, August 28, 2014

What makes a small business blog worth reading? Find out here - tips and tricks on making your business blog engage users and convert traffic.  Read more

5 Aspects of Successful Poster Design

Clancy Clarke - Tuesday, August 26, 2014

In the digital age, it's easy to get so consumed with building your brand online that you put more traditional marketing methods on the back burner. If you own a small or medium-size business, though, that's a mistake. Take poster design, for instance. They're not just for bands who want to promote their upcoming show to teens. When done properly, a well-designed poster can strengthen your brandin Read more

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